Journal

Social Impact Report 2025

Why We Exist At World of Ikat, sustainability isn’t a buzzword it’s a way of life. We exist to celebrate India’s handloom heritage, support artisans and create fashion that feels meaningful, mindfu...

31 Craft Forms. One Shared Vision

To put Indian artisans on the global map with dignity, not dilution. India is home to one of the richest craft legacies in the world. From handloom textiles to heritage surface techniques, Indian...

Return to My Roots - A Journey Back Home

World of Ikat is more than a brand, it's my journey back to where I truly belong. I grew up watching my mother, a talented seamstress, transform simple fabrics into beautiful clothes for ou...

Cultural Appropriation of Textiles – Are we Guilty too ?

Cultural appropriation isn’t just when a big Western brand “borrows” something from us. It’s when a culture’s symbols, designs, or heritage, especially from marginalized communities are taken, str...

How to Build a Capsule Wardrobe

In today's fast-paced fashion world, building a capsule wardrobe is a great way to promote sustainability and reduce waste. A capsule wardrobe is a small collection of high-quality, timeless piece...

Sustainable Fashion Trends to Watch in 2025

The fashion industry has undergone a significant transformation in recent years, with sustainability becoming a major focus for consumers, brands, and designers alike. Sustainable fashion is no lo...

The Importance of Preserving Traditional Crafts

In today's fast-paced world, where technology and innovation are constantly evolving, traditional crafts are often overlooked and undervalued. However, protecting traditional crafts is essential f...

Natural Fibres vs Synthetic Fibres in Fast Fashion

The Fabric of Our Choices: Natural Fibers vs Synthetic Fibers in Fast Fashion The fashion industry is one of the most polluting and resource-intensive industries in the world. From cotton farming ...

GREEN WASHING: The Rise of Green washing in Fashion

The fashion industry has long been criticised for its environmental and social impact. Issues such as water pollution and labour exploitation have repeatedly revealed the industry's darker aspects...

CRAFT IN THE SPOTLIGHT | Kalamkari

At World of Ikat, we're passionate about highlighting the traditional crafts that inspire our designs. In this blog post, we're putting the spotlight on Kalamkari, an ancient Indian craft that com...